When the business of life brings about challenging situations, Calvin Luttrell continues to prove his ability to respond and follow-through with steadfast execution. He credits his experience as a senior support technician at GoldMine Software for providing exposure and instilling the values that would later become the cornerstone of his business ethos: To develop and maintain an environment of mutual support and encouragement, where a team works together to achieve a common goal.
For 12 years, Calvin has faced business setbacks amidst trying times, but pushed forward through consistently creating innovative ideas for companies to survive — even after the Dot-com bust and 9-11 tragedy. During his three years at 1-800-DENTIST, he pressed executives and coached the development team to start using the .Net development in lieu of the Classic ASP platform. He also worked with his team and created a new framework for building software on the Microsoft .Net platform which was utilized companywide to track inventory, sales and customer service issues. To enhance the ability to build the next generation line of company software, Calvin personally recruited four developers to ensure the right people were added to the team to create the desired result.
After completing the new 1-800-DENTIST internet Web site in 2004, the site saw an 100% increase in conversion. In Dr. Steven Covey's best-selling book, The 8th Habit (an update of the best seller The 7 Habits of Highly Successful People), he states that information workers are treated with the same values as the industrial age. Despite of the successes he'd achieved so far, this statement really rang true for Calvin. At that juncture, he was wrestling with a challenging personal life while simultaneously encountering major value differences with executives at his job.
Faced with these obstacles, Calvin called a long time colleague, Alex Sheychenko, with a vision of a company where software could be developed by a well-oiled machine —without the dysfunction of present day corporate politics. Determined to apply what Dr. Covey referred to as Emotional Intelligence (character traits that determine a leader's ability to make effective decisions) to their new endeavor, Calvin and Alex founded ProjectThunder in August 2004.
As the chief executive officer, Calvin alongside Alex directs all engineering, sales and business development efforts with an unwavering commitment to deliver the highest value possible in the mid-market space for e-commerce, CRM and SharePoint solutions. True to his core values, and high principles of quality, Calvin leads the ProjectThunder team in working with clients to achieve their goals by utilizing the best resources for the job, remaining in budget and delivering within a reasonable time frame while. The design process is fundamental to succeeding where others simply don't have the tools to succeed.
Calvin remains an avid believer that "to teach is to know," another concept from Dr. Covey he has implemented into his management style. He has published educational articles on topics including MS Office, MSMQ and .Net versions 1.1 and 2.0. When he and Alex are not coming up with the next great addition to ProjectThunder offerings, he is jokingly referred to as a Renaissance man who takes piano and vocal lessons, is an avid reader and researcher on the latest in business and health-related topics. Calvin believes the best investment you can make is the one you make in yourself and the people around you.
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